Magnezit factory employees were invited to become participants of a new cultural project  – Art Leasing Laboratory. The event will take place as part of the programme of Satka Permanent Residence of the Ural Industrial Biennale.

The event providers planned a series of educational seminars for project participants. During a year, employees will learn of the industrial trend in the art of 1930-ies and 1960 – 1970-ies of the last century. For these meetings, art experts make up the selection of reproductions from the vast collection of the state museum / exhibition center of ROSISO State Center of Modern Art. Then every laboratory participant will choose one of the works he liked. They are to place the reproduction in their workplace, and keep a “diary” for several weeks.

- Three weeks are provided for observation, – Evgenia Chayka, Satka coordinator of the Permanent Residence of the Ural Industrial Biennale, tells. – Every person, based on their impressions, will describe how the mood is changed near this reproduction, how colleagues react to this, what associations arise. Together we will create a history of how the work of art lives in the factory environment.

It is planned to engage about 20 enterprise employees in this experiment. Seminar providers will tell of how the artists coped with illustrating the processes of first five-year plans.
For example, artists of that period are known to have often diverted from the classical approach to working at the painting – from creating the sketch in the enterprise followed by enhancement in the studio. At first, masters exhibited their sketches in the global country-wide project – “Industry of Socialism” All-Soviet Union Art Exhibition in showrooms of the Moscow All-Union Exhibition of Achievements of National Economy. And only then they returned to the factory to enhance the idea. It’s not surprising that the mood and texture of the final result has often differed considerably from the initial concept. By the way, Art Leasing laboratory participants will be provided a great opportunity to see all of this directly on “before” and “after” reproductions.

The output of the laboratory work will be an exhibition of modern art. Magnezit Cultural Cente will host the paintings that turned out to be in the spotlight of the factory workers.

The first club meeting will take place in Magnezit Museum December 23, 5-00 p.m.